Airbnb profile page of a superhost

What Is An Airbnb Superhost And Why You Want to Become One?

Airbnb superhosts are people considered to be experienced hosts and provide high-quality guest experiences to their guests. Any hosts meeting certain criteria will receive a Superhost badge as recognition. Every quarter, Airbnb assesses the performance of its hosts and highlights your dedication to delivering exceptional hospitality. When you are successful, your Superhost badge will appear on your profile photo and on your listing photograph in the app.

How do I become a Superhost on Airbnb?

Airbnb’s website uses criteria for a selection process to determine eligibility. The assessment period is quarterly or every 3 months, so you have 4 opportunities each year to earn or lose your place in the superhost program. To earn superhost status you must pass the following superhost requirements before receiving the superhost badge.

  • Step 1: The host maintains a response rate of 90% or higher.
  • Step 2: you need to maintain a cancellation rate below one percent.
  • Step 3: Maintain a 4.8 rating or higher.
  • Step 4: Host at least 10 guests during an assessment period.

Maintain a response rate of 90% or higher

Here things can get tricky. To attract visitors to this website, Airbnb needs to make guests feel more attentive. It is therefore recommended that the hosts respond as quickly as possible, with an average of 90% response rates. You have 24 hours to respond to an inquiry so it’s not too difficult to keep that rate high but you definitely need to be in the habit of checking your Airbnb app and you should turn notifications on. This is also where having a co-host can be a huge help.

Maintain a 1% or lower cancellation rate

If you want to become a super host, you can only cancel 1 of 100 reservations. Guests who arrive on Airbnb are very specific to avoiding situations that are deemed to be disappointing in the event that Airbnb cancels their stay. Those incidents made everything appear sloppy. You can prevent double booking by avoiding double reservations. It’s necessary that the system works. When you advertise on Airbnb you should never experience double reservation problems.

Maintain a 4.8 overall rating

This is one of the most important criteria. You should focus on maintaining a high rating from your guests. Why? Because if you cancel bookings often or have unhappy guests, it will reflect badly on your score. Would you feel confident in a restaurant with a C rating and a 70% sanitation score?? Airbnb guests won’t book your listing if you have bad reviews, or at the very least you will have a very difficult time getting bookings and high-quality guests. Lower than 5-star reviews costs you money it’s as simple as that.

Great communication with your Airbnb guests

Getting great reviews from guests comes down to several factors but beyond a beautiful short-term rental, you need to have good communication with your guests. This doesn’t mean you are calling them constantly but I do recommend a few

Impress guests by automating your home

Think about how grateful you are when everything is easy and low-stress then apply that to your hosting. One way to instantly improve your host and guest experience is to automate your listing. We’ve written an article you can check out here for a more detailed idea about self check-in which is an essential automation as a host.

Have high-quality photos

Although Airbnb doesn’t specify specifics about photos on their host lists, it’s well known to attract more attention from your guests so they can get more bookings. Guest expectations are determined more by the photographs than the listing description. Plus you want to stand out from the crowd of other listings in your area. We wrote an article that details making a great first impression here which goes into all the specifics.

Host at least 10 guests

This is the most straightforward task involved in becoming and maintaining Airbnb superhost status. You must host at least 10 guests in your rental property within a 12-month period.

How to maintain your Airbnb Superhost status?

Luckily maintaining superhost status gets easier and easier as time passes. Many new Airbnb hosts make avoidable mistakes that disqualify them from being awarded superhost status, but once you get into a routine that won’t happen. Maintaining status is the same as qualifying.

Is it worth it to receive Superhost Status?

Absolutely! There are no drawbacks to becoming a superhost. You will make more money, have more trust and authority from your guests, and Airbnb support, and it will help you stand out from the crowd of other hosts.

What are the benefits of being an Airbnb Superhost?

While being an Airbnb Superhost generally means increased Airbnb search engine visibility there is another benefit to your website which is not well known. Your wait time speaking with Airbnb support is shorter through their dedicated superhost phone number and chat support.

Increase earnings

Superhosts often see substantial gains in revenue from increasing trust with improved listing exposure. In addition, what is often ignored is that the superhost charges a higher fee. It is dependent on the local economy, however. Guests will likely be paying higher due to the expectation that Superhosts offer higher quality service and experience.

Superhost badge

Superhosts have a badge on their profiles which can be used to distinguish your guests from others in your neighborhood, making a unique presence and attracting guests.

Build trust with guests

Airbnb customers realize that Superhost offers excellent service and experienced hosting with Airbnb. This encourages trust. So most visitors would opt to have their guests wear badges.

Exclusive rewards

The benefits of having an Airbnb superhost include a $100 travel coupon each year. Moreover, invite guests to local Airbnb events.

In conclusion

Becoming an Airbnb superhost is not as difficult as it may seem at first. By following the steps above and providing quality service, you will be on your way to achieving superhost status in no time.

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